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Many elements go into building a great website. But no matter how proud you are of your homepage, there's one thing it certainly is not: a place to direct your traffic from PPC or social media campaigns.

It’s an unfortunate fact that every piece of marketing out there has to compete with, well, every other piece of marketing out there. And that’s a lot of marketing!

Many online businesses aspire to one day have a brick and mortar location, a real address that customers can visit and interact with.

Before looking at any of the technical side of increasing site traffic or ranking in Google’s search results, it’s essential to keep the user at the forefront of the planning process when developing any website.

Many business owners have made attempts to design the perfect website. However, they are not always effective due to poor site navigation.

When we think about User Experience, we often think about a simple, beautiful, and user-friendly set of product features that make life easier for the user.

As we enter into a new decade, search engine optimisation (SEO) remains a vital facet of any successful website but to the layman, relatively little is understood about what goes on behind the scenes.

The majority of global companies have now changed the way they design digital products by incorporating their own unique, tailored design systems into the mix.

Digital marketing encompasses numerous effective strategies and their supporting tactics, ranging from search engine optimisation to search engine marketing

Essentially, one of the most crucial factors that determine the success of a website is its web design.

You’ve probably heard of the phrase, “don’t judge a book by its cover,” but the reality is that homepages, layouts, and the overall design of a page gets consumers looking at your products.

In the wake of the digital world, most retail marketers are facing a challenge due to the rising cart abandonment.

A majority of students believe that a resume is the most important networking tool they require.

While working with multiple clients I noticed that a common perception of usability is some vague “it improves convenience and thus conversion rate”.

A site that is not optimised and does not perform its direct functions does not have a chance to become an effective tool for business.

From your favourite cupcake to college perfect essay help – internet has made it easier for us to access all the commodities without leaving the house.

With competition intensifying daily, companies and website owners must begin to modernise their website.

Website redesign is often attributed to businesses who have become out of touch or outdated in the eyes of their stakeholders.

In the digital age, one of the most important assets of a business is their website.

One of the most challenging aspects of creating a website is to keep abreast of the ever-evolving rules and suggestions associated with search engine optimisation (SEO)

In this increasingly-interconnected world, the process of building, representing and maintaining a brand is far more complex than many — even some digital marketers — assume.

The importance of web design is hard to overestimate. In 2019, if a site doesn’t look good enough, it has little chances to retain visitors.

When Web users are looking to make the switch and start designing their own websites, web development professionals are able to provide the necessary assistance.

The internet has significantly revolutionised the way people do business. As of 2018, there were 4.2 billion internet users, and 3.03 billion of them were active on social media.