Social media optimisation is performed in conjunction with search engine optimisation as there are strong parallels between the two services.
Good social media campaigns by nature form a type of optimisation as it entails developing and implementing a media strategy that ensures maximum reach and visibility.
Event tracking refers to the measuring of interactions on a website beyond a web page load. Event tracking supplies data on how web visitors are engaging with a website, which makes it possible to optimise the SEO and PPC marketing campaigns to maximum effect.Learn More
Every website has a Domain Rank. This represents the total amount of positive link metrics associated with a website in total. The Domain Rank is controlled by the combined PageRank of all of the individual pages on a website.Learn More